
THE ASK
Craft an immersive event design for L'Oréal's "Women of Worth," blending elegance and interactivity to showcase the honorees' impactful journeys with visual flair and emotional resonance.
THE IDEA
Strokes of Purpose was a concept aimed to honor women as masterpieces, spotlighting the significance of their achievements as priceless and profound works of art.
SKILLS
Graphic Design
Experiential Design
L’ORÉAL x C.K. REED
L'Oréal enlisted CK Reed to add her distinctive illustrations to Women of Worth's 2023 event photos, aiming to enhance the brand’s values and feminity of our guests.